Advertisers perceive Meredith to be tops
Monday, February 03, 2014 3:09 PM
Meredith Corp. has been recognized as the highest-rated media company by Advertiser Perceptions, according to a release. Advertiser Perceptions rates companies based on surveys of marketing and advertising professionals. This is the second time since 2010 that Meredith has received the recognition. Google Inc. and the ABC television network are among previous winners. The Advertiser Perceptions annual survey evaluates media companies and brands on a number of key metrics, including brand strength, sales knowledge, customer service and advertisers satisfaction. Meredith's Parents magazine was named the No. 1 media brand in customer service in the print category.