Host: American Advertising Foundation of Des Moines
About: A look ahead to the consumer and technology trends that will affect digital marketing in 2020, what will be needed to be successful, and how marketers can start today. A combination of research, stats, and projections, and thought starters to consider. Examination of how advertising will need to be successful in the year 2020, and how marketers can start today: creating more addressable ads (display to social to TV), immersive (branded content to 360 video), and utility (ads that offer value from coupons to insight). 
When: 11:30 a.m. to 1 p.m.
Where: Centro
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