90IdeasWeb2023

2023 90 Ideas Publication

Nine Iowa leaders shared 10 of their best ideas — both big and small — that could be applied to any organization. In a fast-paced discussion, each leader presented their top ideas.

We also compiled their ideas into a publication so you and colleagues can learn the best strategies for improving employee engagement, marketing more effectively and making a difference in the world through your work. We're sure these ideas will inspire you and will also spark more ideas down the road.

Illustrations on the cover and throughout the publication were created by Des Moines artist Laura Palmer.

PRESENTING SPONSOR

SUPPORTING SPONSOR

2023 Speakers

Barr 90Ideas

Joshua V. Barr

chief strategist and president
Raising the Barr LLC

Fountain 90Ideas

Shekinah Fountain

senior DEI associate
Weitz Co.

Keck 90Ideas

Rachelle Keck

president
Grand View University

Knutson 90Ideas

Caleb Knutson

senior planner
Mid-Iowa Planning Alliance

Lidgett 90Ideas

Liz Lidgett

founder
Liz Lidgett Gallery and Design

Newland 90Ideas

Dr. Trish Newland

president and CEO
UnityPoint Clinic

Rommel 90Ideas

Jeff Rommel

senior vice president
Nationwide

Siepker 90Ideas

Scott Siepker

filmmaker, "Iowa Nice Guy"
website

Westergaard 90Ideas

Emily Westergaard

CEO
By Degrees Foundation

Videos

Joshua V. Barr

Shekinah Fountain

Rachelle Keck

Caleb Knutson

Liz Lidgett

Dr. Trish Newland

Jeff Rommel

Scott Siepker

Emily Westergaard

LauraPalmer2022

About the artist

This year’s publication was brought to life by Laura Palmer’s illustrations for the fourth year in a row.

A lifelong Iowan who values the U.S. Postal Service and a thoughtfully handwritten note, Laura started XO-LP in 2009, producing whimsical illustrations made with markers and wit. In 2014, she went from full-time fundraiser to full-time illustrator, a dream she’s had since creating her first handmade greeting card in 1988.

In the past nine years, Laura has worked on hundreds of projects here in Des Moines and across the United States, including illustrations that appeared in Better Homes and Gardens magazine, projects for Bud Light and Florida International University, as well as a water tower that looks over her hometown of Muscatine. But some of her best work has been done with her niece, Anna Jean, and her nephew, Charlie.

Learn more at xo-lp.com.

Past Events:

2022

2021

2020

2019

2018