We’re bullish about household finances
Despite the economy’s sluggish recovery, a new national survey from Weber Shandwick with KRC Research found that nearly seven in 10 Americans have an optimistic outlook about their household finances for the next two years, with nearly 25 percent saying they are very optimistic. Many of the survey respondents indicated they’ve changed their financial habits, including buying items on sale, becoming more concerned about saving money and learning how to budget better. In fact, Americans say they are more likely today to be “saving as much as possible” than before the financial downturn. Women, on average, are more optimistic than men about their household financial future over the next two years and more likely than men to have turned to family for help managing their finances over the past two years.