What is the Envision Iowa Statewide Leaders Economic Sentiment Survey?
The Envision Iowa Statewide Leaders Economic Sentiment Survey is a research collaboration between Business Publications Corp. (BPC) and Bâton Global. The survey provides leaders and decision-makers across Iowa with sentiment data on the aggregated outlook for the future of Iowa to support them in making commercial, investment, and public policy decisions that positively affect Iowa’s long-term economic performance. The survey focuses on the three critical themes that drive state-level economic performance: People and Culture, Business Opportunities and Infrastructure. Within each of the three themes, the survey focuses on the four subthemes that capture the most pressing issues on Iowa’s economic performance agenda for 2024, 2026, and 2028.
Four high-level takeaways
Increased optimism in Iowa rural areas
Workforce remains a challenge
Cautious optimism
Social infrastructure requires more focus
CALL TO ACTION
Collecting and analyzing data from business leaders across Iowa provides a powerful opportunity to shape the future of our communities. Understanding the confidence levels in economic, demographic, social, and infrastructure trends can foster high-quality conversations that inspire meaningful action. These discussions, rooted in real-world insights, allow us to identify where the state is thriving and where there are challenges. When we focus on areas of strength and address points of uncertainty, we equip policymakers and organizations with the knowledge they need to craft responsive programs and policies. Ultimately, by aligning our conversations with both confidence and concern, we can drive targeted change supporting growth, innovation, and resilience across Iowa.
SURVEY QUESTIONS
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What are your expectations for changes to Iowa’s Population across the following years, based on the current strategies and practices in place?
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How likely is Iowa to meet its Workforce needs across the following years, based on current strategies and practices in place?
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What are your expectations for Iowa’s performance on issues of Diversity, Equity, and Inclusion (DEI) in the workplace across the following years, based on current strategies and practices in place?
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What are your expectations for changes in the overall Quality of Life for Iowans across the following years, based on current strategies and practices in place?
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What are your expectations for Iowa’s Innovation ecosystem across the Iowa economy in the following years, based on current strategies and practices in place?
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What are your expectations for changes to Iowa’s Entrepreneurship ecosystem across the following years, based on current strategies and practices?
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What are your expectations for performance in each of the following key Iowa industries (Agriculture, Financial Services, Insurance, Manufacturing, Technology) across the following years, based on current strategies and practices in place?
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What are your expectations for changes to Iowa’s Public-Private Partnerships (PPP) across the following years, based on current strategies and practices in place?
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When thinking about Iowa’s Social Infrastructure (Housing, Health, Education, Child Care) what are your expectations for changes to each across the following years, based on current strategies and practices in place?
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What are your expectations for changes to Iowa’s Transportation Infrastructure (Road, Rail, Air, Barge) based on current strategies and practices in place across the following years?
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What are your expectations for changes to Iowa’s Communications Infrastructure (Cellular, Broadband, Satellite) across the following years, based on current strategies and practices in place?
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What are your expectations for changes to Iowa’s Energy Infrastructure across the following years, based on current strategies and practices in place?
WHAT IS ENVISION IOWA?
Envision Iowa is an initiative created by Business Publications Corp. to help Iowa thrive and grow. The initiative includes three interactive think tank events containing a keynote, a panel discussion and interactive virtual networking. The think tanks will focus on three key themes necessary for Iowa to advance and grow: people and culture, business opportunities, and infrastructure. In addition to ongoing coverage of the think tanks in Business Record and dsm magazine, the initiative will culminate with a public in-person event on October 4 that will bring together leaders from across the state. LEARN MORE
SURVEY PARTNERS
BPC is an Iowa-based media company that serves business, cultural and philanthropic communities via its flagship publications: Business Record, dsm magazine and ia magazine. We successfully reach and engage diverse, targeted audiences through multiple platforms, including print, digital, video, audio and events.
Bâton Global uses objective, data-driven approaches that allow business leaders to find solutions quickly, so they can concentrate on what’s most important to them. We are proud to support Iowa businesses and communities in creating positive economic development outcomes and ensure continued success for future generations in Iowa.