Organizers of the 80/35 music festival and Nationwide Mutual Insurance Co. are hoping concertgoers will bring the whole family downtown for music next weekend.

Nationwide is sponsoring 80/35's Kids Zone on July 6 and 7, which will feature an inflatable play area and interactive activities provided by Science Center of Iowa volunteers.

The Kids Zone is located at Grand Avenue and 13th Street from 4 to 6 p.m. on July 6 and from noon to 6 p.m. on July 7. The Kids Zone is free.