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April 3: How to Be Funny (Even If You’re Not): Comedy-Inspired Copywriting Tips for Marketers

Monday, March 25, 2019 3:08 PM
McLellan: Let your values fly

BY DREW MCLELLAN

Friday, March 22, 2019 6:00 AM
McLellan: Are your core values hiding?

BY DREW MCLELLAN

Friday, March 15, 2019 6:00 AM
McLellan: Amazon is winning big

BY DREW MCLELLAN

Friday, March 8, 2019 6:00 AM
March 28: YouTube SEO and Video Marketing Secrets With Ryan Snaadt

Tuesday, March 5, 2019 10:53 AM
McLellan: The gender fluidity trend

BY DREW MCLELLAN

Friday, March 1, 2019 6:00 AM
March 6: Research & Outreach: Influencer Marketing Tactics That Work

Thursday, February 28, 2019 10:39 AM
McLellan: Give your message some space

Friday, February 22, 2019 6:00 AM
Feb. 22: AMA Iowa Experience

Monday, February 11, 2019 11:06 AM
McLellan: Change like we can’t imagine (yet)

BY DREW MCLELLAN

Friday, February 8, 2019 6:00 AM
Mercy Health Network launches rebranding as MercyOne

BY BUSINESS RECORD STAFF

Friday, February 1, 2019 2:06 PM

Mercy Health Network, one of Iowa’s largest organizations with more than 20,000 employees, officially changed its name today and unveiled a new brand — MercyOne.
McLellan: Deepening your circle

BY DREW MCLELLAN

Friday, February 1, 2019 6:00 AM
Roundup of McLellan’s 2019 marketing plan tips

BY BUSINESS RECORD STAFF

Monday, January 28, 2019 3:02 PM

Marketing guru Drew McLellan offered a series of columns in the Business Record offering tips on marketing plans for 2019. We’ve collected them in case you missed one or want the full set in one place.
Strong economy, with an asterisk

BY PERRY BEEMAN

Friday, January 25, 2019 6:00 AM

What should we expect from the economy in 2019? Given what happened in December into the first few weeks of this year, maybe a neck brace is in order.
McLellan: Mapping it out

BY DREW MCLELLAN

Friday, January 25, 2019 6:00 AM

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Looking for something older? Try our archive search

2019 Forty Under 40

The Elbert Files: Iowa’s solar shame

A Closer Look: Bill Stowe

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The Elbert Files: Iowa's tax troubles

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