A Des Moines-based startup company has been named a semifinalist in the ACORD Insurance Innovation Challenge. Jon Shelness, founder of My Property ID Registry, will present at the AIIC semifinal round in the Startup Disruptor category on July 26, in downtown Chicago along with 14 other entrepreneurs. The AIIC competition is for individuals who have developed products and services that bring significant innovation to the insurance industry. Shelness developed a patent-pending property identification system that uses a cloud-based management system. The security kit includes warning signs for doors and windows and ID tags for valuables designed to deter burglars from targeting a property.