A tablet a month can get expensive
BPC Staff Jan 28, 2013 | 7:40 pm
1 min read time
155 wordsAll Latest News, Innovation and EntrepreneurshipUsers of tablet computers are spending much more money on those devices than smartphone owners spend on theirs, according to ABI Research.
Twenty-two percent of tablet users spend about $50 a month and 9 percent spend $100 or more.
“Tablets are quickly becoming the go-to transaction screen within the home,” ABI Research’s Jeff Orr said in a news release.
At the close of 2012, ABI Research estimated that nearly 200 million tablets had shipped worldwide since 2009 and an additional 1 billion tablets are forecast to ship over the next 5 years.
Logistics, such as price checking, using a coupon and location-based searches, consistently rank as the most common activities tablet users perform when shopping.
The actual amount of cannibalization that a tablet has on traditional print and TV consumption varies. Tablets are increasingly used in conjunction with other media types.
Click here for more information from ABI Research about our use of mobile devices.