Marketing and Branding

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Oct. 2: Executive Pathways Conference

Host: Iowa Communications Alliance
About: The Iowa Communications Alliance’s Leadership Conference that was formerly held in June of each year has been moved and rebranded for our CEOs, GMs and all managerial-level employees. The rebranded …

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Sept. 28: Des Moines Ad Day

Host: AAF of Des Moines
About: Des Moines Ad Day is a full-day conference for marketing and advertising professionals to learn from some of the biggest names in the country. 
When: 8 a.m.
Where: Hilton …

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Aug. 23: The 2018 Hashie Awards

Host: Social Media Club Des Moines 
About: Join Social Media Club Des Moines to recognize Iowa businesses, organizations and agencies who have demonstrated excellence in social media marketing at the fifth annual Hashie Awards.
When: …

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Aug. 1: Artificial Intelligence: Capturing the Voice of the Consumer

Host: Iowa Chapter of the American Marketing Association
About: Artificial intelligence (AI) and its applications are proliferating across industries and within every department of leading corporations and organizations. Join Tim Hoskins, president of Quester, to: 1. …

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Who is it for?
The product is targeted at incoming executives and leaders who are transitioning into the Greater Des Moines business community and want to understand the lay of the land. In addition, the …

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Event Dec. 10: Social Media Club Des Moines’ holiday party and panel

Social Media Club Des Moines is hosting its second annual holiday party and panel on Dec. 10 from 6 to 8 p.m. at Americana Restaurant and Lounge. Digital and nonprofit experts will discuss how they …

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B2E Direct Marketing announces nonprofit grants

B2E Direct Marketing is offering grants to help nonprofit organizations use big data to meet their goals. Company President Keith Snow noted while serving on three community boards that nonprofits aren’t using data as much …

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American Advertising Awards calls for ADDY entries

The American Advertising Awards has issued its call for entries for the 2016 American Advertising Awards competition. The annual competition recognizes exceptional advertising in the Des Moines metropolitan market. All entries must be received by …

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City of Waukee unveils new logo

After 42 years with the same purple and gold key-themed logo, the city of Waukee has rolled out a new brand. The new logo chosen to represent Waukee is an abstract composition that prominently displays …

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Report: Ad spending expected to grow 3.3 percent annually

Spending on advertising in the United States is expected to increase at an annual average rate of 3.3 percent through 2019, a new study estimates. Advertising contributed $3.4 trillion to the U.S. gross domestic product …