Marketing and Branding

DSC 6869

Omaha’s 2015 Ad Pro of the Year to speak at AAF’s August luncheon

The American Advertising Federation of Des Moines will host its August luncheon on Aug. 20, featuring speaker Michael Johnson. Johnson is senior copywriter at Bailey Lauerman, a nationally recognized firm. He also is AAF Omaha’s …

DSC 6869

Drake multimedia website, students win national awards

Urban Plains, an innovative multimedia website created by Drake University journalism students, has received top honors in the 2015 national journalism educators’ awards contest, the university announced. Urban Plains was named the best online magazine …

DSC 6869

Several Greater Des Moines business win 2015 NOVA Awards

The Iowa Chapter of the American Marketing Association recently announced the recipients of the organization’s 2015 NOVA Awards. Since 2006, the AMA Iowa NOVA Awards have recognized marketing excellence among Iowa businesses. Awards given included …

DSC 6869

AMA Iowa NOVA Awards celebration scheduled for May 7

The Iowa Chapter of the American Marketing Association will recognize the best in local marketing at its annual NOVA Awards, scheduled for May 7 at the Science Center of Iowa. The event will begin at …

DSC 6869

Social Media Club event to focus on guarding your social media image

The Social Media Club of Des Moines will host an event on April 21 designed to educate participants on how recruiters, potential employers and the law perceive social media. The event, scheduled to take place …

DSC 6869

‘Generation Me’ the topic of April AMA Iowa luncheon

Beth Brady, senior vice president and chief marketing officer at Principal Financial Group Inc., will speak at American Marketing Association Iowa’s April luncheon, scheduled for April 8. The event will take place at Des Moines …

DSC 6869

Local media auction to help businesses, nonprofits

Local business owners and nonprofits will have a chance to purchase creative services and advertising space at a fraction of normal cost during the American Advertising Federation of Des Moines’ second annual Media Auction, scheduled …

DSC 6869

CVB to launch Catch Des Moines Active marketing campaign

The Greater Des Moines Convention and Visitors Bureau will kick off a new marketing campaign today, designed to showcase the region as a sports, health and wellness destination.

 

The Catch Des Moines Active initiative …

DSC 6869

Kum & Go launches new brand approach

Kum & Go LC announced Monday the introduction of a new campaign to further the company’s brand, both in its stores and online. The campaign will highlight Kum & Go’s efforts to go beyond customer …

DSC 6869

Submission period open for this year’s NOVA Awards

The Iowa chapter of the American Marketing Association is now accepting entries for the 10th annual NOVA Awards. All entries must have a marketing focus and have been completed between Jan. 1 and Dec. 31, …