Marketing and Branding

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AMA Iowa event to highlight trends, challenges in the marketing industry

Today is the last day to take advantage of early-bird registration for the American Marketing Association Iowa’s “Iowa Experience” event. The Feb. 6 event will feature a packed agenda of local speakers who will discuss …

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AMA Iowa event to highlight trends, challenges in the marketing industry

Today is the last day to take advantage of early-bird registration for the American Marketing Association Iowa’s “Iowa Experience” event. The Feb. 6 event will feature a packed agenda of local speakers who will discuss …

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Advertising Federation luncheon on how creative directors get it done

The Advertising Federation of Des Moines’ January luncheon will feature creative directors Bob Delsol of ZLRIGNITION, Abe Goldstien of TRILIX, Lisa Niebuhr of Two Rivers Marketing and Jason Ploog of Red Dot discussing how they …

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Indianola retools its brand

The city of Indianola has a new logo, retooled website and a series of four videos to help attract residential and commercial development to the Warren County

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ISU athletic director to speak at AMA event

Iowa State Athletic Director Jamie Pollard will speak at an Iowa chapter of the American Marketing Association luncheon on Jan. 7 from 11:30 a.m. to 1 p.m. at the Des Moines Golf and Country Club …

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Businesses tune into customers with social media


Phil James knows why most small businesses eventually abandon social media.

It’s not because social media strategies don’t work – James has built a large following for Café di Scala on Twitter and Facebook – …

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