Sales and Marketing

DSC 6869

Marketing, social media meetup planned Jan. 13

Members of the Iowa chapter of the American Marketing Association and the Social Media Club of Des Moines plan to meet at Mickey’s Irish Pub in Clive on Jan. 13 from 5:30 to 9 p.m.. …

12793

What worked in 2010?


As a pilot might say to air traffic control, “We’re about ready to request clearance for pushback.”

2010 is pretty much gone. I’m hoping we can hang on to it for just a few more …

12795

Inspiration from Rohn


I just completed my intense Las Vegas Boot Camp weekend at the fabulous Green Valley Ranch Resort & Spa. Everyone left enriched and inspired (me included).

I invited some of the best presenters in the …

DSC 6869

Consumer spending could prompt more mergers

U.S. consumers put the brakes on dealmaking in 2010, but may be the accelerator in 2011, according to Bloomberg.

Mergers and acquisitions topped $2 trillion this year, which was the first increase in three years …

DSC 6869

Travel marketing firm must change practices

Ambassadors Group Inc., the marketing company for People to People International, has agreed to change the marketing of travel programs in Iowa in compliance with the Iowa Consumer Fraud Act, Attorney General Tom Miller announced …

DSC 6869

Consumer confidence down, retail spending up

How good is the economy? Sometimes it’s hard to tell.

Consumer confidence is down, according to New York-based research firm Conference Board Inc., whose Consumer Confidence Index dropped from 54.3 in November to 52.5 in …

DSC 6869

How much did we spend on Christmas?

Consumers spent $36.4 billion in the 2010 holiday shopping season, a 15.4 percent increase from the prior year, according to a new survey, MarketWatch.com reported. The survey from MasterCard Advisors SpendingPulse tracked national retail and …

12778

The wait is over


Next year might be the year. If it is, will it be yours?

At this moment, it appears as though the economy is gaining a little momentum. The automobile industry is in slight rebound. Interest …

12779

How generous are you?


Last week, we began exploring trendwatching.com’s top 11 consumer trends for 2011. I’ve gone through all the trends and pulled out two that I believe every business, big and small, should be tracking for this …

12785

Saturday Mfg.


When deciding on a name that best fits their start-up companies, business owners typically consider what messages the moniker will convey to target audiences.

Some owners pick traditional names that signify the products and services …