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Competing for talent in era of NIL

Since the NCAA approved a policy in 2021 permitting student-athletes to receive compensation for their name, image and likeness (NIL), non-Power Four programs like Drake University have had to get creative to stay competitive.  Under new men’s basketball head coach Ben McCollum, that meant establishing a strong culture and relying on the DU Great Collective…

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Playing the long game for economic development success

Earlier this month, we hosted leaders from across our 11-county Greater Des Moines region at the inaugural Regional Summit. It was inspiring to have hundreds of passionate advocates and changemakers for our region in one room.  During the event, we celebrated the winners of our Economic Impact Awards, which have been presented to organizations and…

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Two questions for marketing pros

There was one recurring theme throughout the Business Record’s recent survey which asked Central Iowa marketing industry experts about the most significant industry trends changing or advancing their industry the year ahead: artificial intelligence.  Marketing professionals are using AI to analyze audience data and better target the people their clients want to reach at a…

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A Closer Look: Matt Hansen

Much of Matt Hansen’s nearly 30-year career working with financial services companies happened abroad, including in Austria and England. Originally from Texas, he acquired his sense of “wanderlust” from his grandmother, the matriarch of the family. “She traveled all over the place. At 84, she was riding elephants in Kathmandu,” Hansen said. “I really wanted…

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What they’re checking out: Week of Oct. 18

As an ongoing feature, staff members at the Des Moines Public Library will recommend a business-related book to add to your reading list. Find this and more books like it at any of the Des Moines Public Library’s six locations and online at dmpl.org. And find information on how to get a FREE library card…

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The Elbert Files: The other DMU

Nearly 100 years ago in the spring of 1929, when today’s medically oriented Des Moines University went by the name Still College, students at the original Des Moines University rioted.  Upset by new owners who were firing much of the staff, DMU students held a local boy upside-down by his ankles from a third-floor window…

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Iowa water utilities $1 billion dilemma

Des Moines Water Works and other water utilities are stepping up efforts to find funds to help cover the $1 billion-plus estimated cost to replace more than 100,000 lead water service lines in Iowa. Utility officials and others are asking Iowa lawmakers to allocate $5 million annually for 10 years from the state’s Rebuild Iowa…

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Business Record 10-18-24

Cover Story: Competing for talent in era of NIL Focus: Business of Branding Read the issue

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